Coles Confectionery

Redesigning a confectionery range in a fun and engaging way without the use of characters.

During the research process, we were inspired by the festivities of a kids carnival show. The Coles Red Tag Confectionery Range is aimed at children and young families. With the use of custom fonts, 3D rendered imagery, vibrant colour palettes, and copywriting we successful maintained brand consistency.

Coles | September 2024 | Packaging Design • Brand Identity • Copywriting