Greek Film Festival DigitalCampaign
Improving upon an existing brand’s digital campaign’s rebrand
The Greek Film Festival, an annual international event, showcases the latest Greek cinema. For the 2023 edition, we developed a new promotional campaign to introduce the festival lineup with a refreshed visual style. Aiming to engage a younger Greek-Australian audience while honoring tradition, we created animated web banners and a short animated advertisement sequence. These featured hand-drawn illustrations from various Greek films, offering an authentic cultural experience that appealed to both traditional and younger members of the Australian Greek community.
Self Initiated Brief | October - December 2024 | Brand Identity • Digital Touchpoints • Illustrations • Motion Design